LOGO DESIGNING
Logo design tips from the pros 10 GOLDEN RULES Great logo design requires a complex mixture of design skills, creative theory and skilful application. Any designer worth their salt can create a fit-for-purpose logo, but truly mastering all aspects of the craft takes time. Of course, logo design is just one small subset of branding, but the logo or brand mark remains the centrepiece of most branding schemes. Subscribe to Adobe Creative Cloud now In this article, we bring you advice from branding experts to guide you in creating the best logo for your brand or product. We'll kick off with 10 golden rules from logo design specialist David Airey (this page), then move on to examine each element in more detail: research and strategy , typography , shape and symbolism , colour theory and finally using your logo design . 10 golden rules of logo design When you think of a person who’s impacted...